Tim Marshall - Principal
Tim Marshall is a seasoned communications professional specialising in strategic reputation management in technology, telecommunications and infrastructure.
With over 25 years of experience, Tim has successfully guided multiple organisations through complex communication challenges, helping build trust, enhance public perception, navigate sensitive issues and drive business growth.
Tim’s experience includes head of corporate affairs, communications and marketing with major multinationals (Alcatel-Lucent, Nokia), senior media advisor to the former Minister for Broadband, Communications and the Digital Economy (Senator Stephen Conroy), media executive with a major Government Business Enterprise (NBN Co), as well as roles with a number of start-ups and chief editor for one of Australia’s most respected industry publications (Communications Day). He has served on the boards and committees of industry and research bodies.
Tim’s expertise lies in crafting nuanced strategies, stories and tactics tailored to meet the unique needs of individual clients. He aligns his work to a principle of the right communications technique, deployed for the right reasons for the right audience at the right time, all underpinned by targeted messaging and concise narrative.
Tim has a track-record of close business partnership and collaboration to coordinate his work with his client’s strategic and commercial interests while highlighting their purpose and the outcomes they deliver.